A variety of fine sites provide daily news coverage for breaking events in the customer relationship management sphere (and in whatever vaguely related disciplines might be worth talking about that day to fill a news slot.) That's not what CRMuse is here to do. The site will track and analyze trends and developments that have resonance for CRM practitioners, those people in sales, marketing, service, management and supply chain operations responsible for designing or executing their corporate strategy in their field. CRMuse should cater to the needs and interests of CRM vendors, not only because they are people too, but because everybody needs a reality check now and then.

As for me, I have been writing about technology for nearly 12 years now. I enjoyed a whirlwind career at a CRM implementor in 1998 before I came to realize that focusing on writing and communicating, not database indexing and interface layout, would be better uses of my talents and interests. Since then, I have written hundreds of articles about CRM for a variety of publications, as well as the occasional work for trade shows or vendors themselves. As I am a freelance writer as well as the proud owner of CRMuse LLC, I may well find myself writing for vendors once again, but I pledge to disclose those relationships as they may be relevant to the articles I publish on this site.

Finally, I am the person welcoming you to the site and asking you to return. I anticipate that CRMuse.com will be updated weekly, perhaps twice a week... perhaps more, as news and events warrant. Visit on your schedule, or monitor our updates with an XML/RSS Reader or by placing us in your My Yahoo! feed.

Comments are enabled and my inbox is empty. I await your thoughts.

-- Jason Compton